IDEAL STANDARD SINKS ITS RIVALS AFTER SCOOPING BKU AWARD FOR SANITARYWARE

Ideal Standard, the leading provider of innovative and design-driven bathroom solutions, was the proud recipient of Best Sanitaryware Brand at last night’s [23rd June 2017] BKU Awards, which are organised by Bathroom and Kitchen Update Magazine.  

The awards winners are compiled based purely on votes from industry insiders, with the brand receiving the most nominations being named the eventual awardee.  

 Ideal Standard is the parent company of iconic British sanitaryware brand, Armitage Shanks, which recently launched two innovative healthcare solutions; fittings range Markwik21+ and clinical ceramics range, Contour 21+. 

This year also sees Armitage Shanks celebrate its 200th anniversary.  

 All of the winners of bathroom brand awards at the ceremony had to demonstrate that their products are widely available in the UK and meet stringent quality and safety standards. 

Katie Cope, Marketing Director at Ideal Standard, said: “This is a fantastic achievement for the business – especially as the win is based entirely on nominations from our customers and peers within the bathroom industry. Both Ideal Standard and Armitage Shanks have long histories of producing the best in British sanitaryware and we’ll continue to build on this success as we launch new, innovative solutions in the future.”   

The BKU Awards were held at the Millennium Gloucester Hotel, in South Kensington, London.