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A key element of the retail marketing mix is the retail environment itself. Does the shop reflect the values of its brand? Does the mall communicate clearly with its target consumer? Do the washrooms in either of them reinforce their message?  Armitage Shanks’ designers have developed a collection of water efficient products that will raise a retail washroom above the ordinary and add value to any shopper’s experience. Their elegance seamlessly encompasses an intrinsic durability to withstand high volume transient use.